Cupra has celebrated its fourth anniversary as a standalone brand by confirming to will launch two further new electric cars in the coming years.
The Spanish firm was launched in 2019 as a performance-focused sister brand to Seat, and launched its first electric car – the Cupra Born hot hatch – last year.
Cupra has already revealed what its next two electric models will be: the Tavascan, a dramatically styled SUV that, like the Born, will use the Volkswagen Group’s versatile MEB electric platform.
It will follow that in 2025 with a production version of the UrbanRebel Concept, which will be a small entry-level crossover similar in size to the petrol-engined Arona. That model will use a new small version of the MEB platform, and will be joined by the Volkswagen ID Life and a small Skoda model. The aim is for those models to have a starting price of around £17,000, and likely offer a range of around 120-180 miles, depending on battery.
Now, in a video to mark Cupra’s fourth anniversary and launch a new CupraX2 plan, brand boss Wayne Griffiths has hinted at “two new models that nobody has seen yet,” which are due by 2025. He gave no further information, saying that details would be revealed in the future.
But the firm did show two teaser outlines of the machines. One appears to take the form of a large SUV, and could potentially be a model smaller in size to the Tavascan. The other outline hints at a lower estate car, and could be a sister model to the production version of the forthcoming Volkswagen ‘Aero-B’, an executive electric saloon with a focus on aerodynamic efficiency.
Cupra made several other announcements during the event, including an expansion into the metaverse - the much-hyped online digital world - with a new service called ‘Metahype’. It says the system will allow it to offer new “immersive customer experiences” through use of virtual reality.
The firm is also offering a new ‘Cupra2 Experience’ racing concept that will launch with the UrbanRebel, and has said it will launch its first NFT (Non-Fungible Token). If you don't really know or understand what an NFT is, we suspect you probably don't want to.
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